You heard that right, we’ve been named one of the top digital marketing agencies in Jacksonville, FL by UpCity. We appreciate the recognition but we're even more proud of the work we've been able to accomplish. Growing businesses and relieving the added stress of business owners is what drives us to the do the best work we possibly can. We’re here to create any easier lifestyle for all of the badass business owners we know.
Any digital marketing nerd (us included) gets excited when they check their analytics and find a spike in traffic. With the savage determination like a teenager hell bent on Instagram likes, it's easy to let the hunger for clicks get the best of you. Don't fall into this trap, we repeat do not fall in. The allusion of a high click rate may lead you to pursue efforts that will continue to run those numbers up when you should be focusing on the bullseye: the conversion rate. If you have high clicks and low conversion rates, here are a few ways you can get that conversion rate on track:
Client onboarding is the process of welcoming new clients/accounts to your business while effectively gathering the information you need to launch a successful campaign. Why? It’s crucial to reduce ambiguity and increase clarity to create a strong relationship with your new client. Those first couple of weeks with your new client are crucial to the success of the account and the relationship you build.
2019 is quickly approaching and we’re on the hunt for new innovative marketing trends for upcoming year. We’ve done some research and came up with a few new tactics. It’s always good to be on top of the marketing game so that you can optimize your marketing dollars over your competitors. Here are a few of the best marketing trends for 2019:
At EIC, we love to stay positive. That being said, we also like to keep it real and anticipate what the future of marketing will look like. Let’s face it, the economy is always fluctuating and another recession could hit soon. So, where does that leave us? Where does it leave our clients? With us, you’re in a pretty good place.
As we all know, the digital marketing world is constantly evolving. Our current favorite digital trend: abandoned cart messages on Facebook. Have you ever been online shopping and added a few things to your cart without purchasing? Only to then get a direct message from the store with the exact items you left without purchase? If you haven’t, you will soon. Facebook’s abandoned cart marketing has proven to be a necessity for businesses looking to grow in the booming e-commerce world. Here are the facts:
Everyone wants to grow their business, retain current customers and crush revenue goals but how? Three words: customer referral program. Referral program creation is almost as easy as it is satisfying. Of course, your business goals go above and beyond. So, now the question is, why aren’t your current customers buzzing to their friends about your raving fan customer service? Providing your customers with a reason to refer you is key.
In a world that’s more digital than ever before, companies need to constantly innovate or they’ll risk loss of profit. Live chat is a great way to provide instant customer service to potential consumers. It’ll give you the chance to instantly establish a relationship with consumers and make it less likely for them to leave your site.